Important Factors of Blogging

 


We normally hear from our friends, family, and relatives that they read a blog or they follow a particular person who is famous for his blogs but many of us don’t know what exactly blog is?

A blog, typically a short form of the weblog that is an online journal or informational website displaying information in the reverse chronological order, with the latest posts appearing first. It is a platform where a writer called a blogger or even a group of writers share their views on an individual subject.

After a very slow start, blogging rapidly gained in popularity. Blog usage spread during the late '90s and the years following, being further popularized by the near-simultaneous arrival of the first hosted blog tools:

•           In October 1998, Bruce Abelson launched Open Diary, which soon grew to thousands of online diaries.

•           In March 1999, Brad Fitzpatrick started LiveJournal.

•           In August 1999, Evan Williams and Meg Hourihan (Pyra Labs) launched Blogger.com (purchased by Google in February 2003)

Purpose of Blogs

As a businessman, you rely on consumers to keep buying your products and services. As a new business, you rely on blogging to help you get to these consumers and grab their attention towards your products. Without blogging, your website would remain invisible, whereas running a blog makes you searchable and competitive, which is a skill set. Therefore, the main purpose of a blog is to connect you to the relevant audience. Interested in writing blogs? Learn how to write a blog from Professional Writers.

Why Blogging Is So Popular?

1.         It became a mainstream source of information.

2.         Through a blog, visitors can comment and interact with you and your brand; it is a good place for marketing.

3.         You can earn money through blogging.

4.         Through blogging, companies keep stakeholders and customers up to date.

Types of Blogs

There are different types of blogs, differing not only in the type of content but also in the way that content is delivered or written for audiences.

Personal blogs

The personal blog is an on-going online diary or commentary written by a person, rather than a corporation or organisation. In order to learn all-important techniques that are used while writing a perfect blog you just need to contact PhD Writers and they will surely guide you properly. 

Collaborative blogs or group blogs

Group blog is a type of blog in which contents are written and published by more than one author. The majority of high-profile collaborative blogs are based around a single uniting theme, such as politics, technology or religion.

Corporate and organisational blogs

A weblog (blog) can be private, as in most cases, or it can be for business or not-for-profit organisation or government purposes. Blogs used internally and only available to employees or staff via an Intranet are called corporate blogs. Companies use internal corporate blogs to enhance communication, culture and employee engagement in a corporation.

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